While there’s no “perfect” word count for blog posts, content that’s 3k+ words tends to do best when it comes to link building. And I can tell you from experience that longer content does tend to rank best in search engines. For those looking to delve a little deeper, we recently updated our How Search Works site to provide more information to users and website owners about the technology behind Search. The site includes a description of how Google ranking systems sort through hundreds of billions of pages to return your results, as well as an overview of our user testing process.
Boost Your Website’s Performance with Effective Google SEO
The image won’t appear in the blog post itself, but it will still be attached to that post and indexable in search results. Join over 3 million smart website owners who use AIOSEO to improve their website search rankings. To improve your Google rankings without getting penalized, learn what activities Google penalizes. In short, avoid black hat SEO techniques like keyword stuffing and link schemes. In addition, it’s crucial to post accurate hours of operation, and update those if/when they change.
Relevant Keywords
It also helps them to build brand awareness and drives valuable backlinks to individual location pages, which is vital for local SEO. Consider partnering with local influencers and companies for mutual benefit. Influencers can promote your services by connecting to your website, and you can provide them with items or services in exchange. Join local charities, organizations, and events to boost your profile and get backlinks.
Include links to your location pages naturally within the content to give readers direct access to your services. Local SEO and online authority depend on high-quality, localized backlinks. A good local link-building approach seeks backlinks from respected local news sites, blogs, and directories. You can find relevant local media to submit original articles, press releases, or events demonstrating your business’s community participation. In local searches, people want store hours and directions quickly; therefore, page speed is crucial.
- If you’re unsure whether Google values freshness, check the dates on top-ranking pages.
- One of the least used tactics to help with SEO is the idea of focusing locally.
- You can’t just take a “publish and pray” approach to content marketing and HOPE that people link to you.
Start by researching each city or area you want to target to design successful location-based landing pages. This entails knowing local demographics, culture, and service demands. To measure and improve these metrics, use tools like Google PageSpeed Insights and Lighthouse. These tools will analyze your page and provide specific recommendations for improvement. Limor brings 20 years of SEO expertise, focusing on Technical SEO, JavaScript rendering, and mobile optimization.
However, we wouldn’t recommend using the manual method every time you need to find out your current keyword ranking position. Then search BHS Links for a keyword that you want to check where you rank for. So, while location, time, language, and device type may directly impact the search results the average Google user sees, the results can also be impacted by their search history.